Lights, camera, action! A small fleet of BMW 7-Series Hydrogen will be used by the Rome Film Festival organisation to move VIP guests to the red carpet.
It's obvious that BMW is investing a lot of money promoting its Hydrogen 7 with celebrities. I'm no celebrity, but I'll admit it: if it fit in my garage, I'd like to try one as well.
- Terry Tamminen will take BMW Hydrogen 7 for a long ride
- Video: TV ad for Hydrogen 7 BMW
- Jay Leno adds a BMW Hydrogen 7 to his mega-garage
BOLD MOVES: THE FUTURE OF FORD Step behind the curtain at Ford Motor. Experience the documentary first-hand.